Amazon is one of the greatest online retailers in the world. Many have ventured their way into having their business on this platform as it promises great returns. This is actually true especially if you comply with the necessary requirements and if you have the best marketing strategy. You cannot expect your business to bloom eventually, but you can try your fortune in Amazon. Of course, you are also most likely to seek help on how to sell on Amazon for beginners especially if this is the first platform that you have to introduce your products and services to the market.
What are the best strategies to sell on Amazon for beginners?
Have a try but don’t give your all.
Just because you have decided to take your business on Amazon platform doesn’t mean that you should be exposing all of them at the same time. You can try exposing some products that work for your business at first just to somehow let you have a guide in familiarizing yourself with the platform. It wouldn’t be wise if you directly put all of your products on Amazon without having some time familiarizing with the site at first.
It is definitely important that you know the basics of Amazon by undergoing some set up for some of your products. You have to make your brand stand out because in reality, you already have competitors in Amazon, and since they have come earlier than you do, it is most likely that they are eating up the customer demands.
Reinvent brand for Amazon.
If you think you are having some kind of conflict with your brand or that you have a concern about the time, you can actually just reinvent your brand and still sell the same items on Amazon. This is for you to be able to have the access to the platform’s huge customer base and even try out different prices and packages without having any negative effects on your standard products and your established brand. Doing this can actually speed up the internal approval process, thus saves you time for marketing and other important dues.
There are definitely a lot of things that you need to fix and maintain with your business being on Amazon. You have the expedited shipping, feedback, ratings, and others that help introduce your brand to the masses as the work that you need to do here. But you don’t have to worry about it so much, you can actually have some outsourcing in this to make it more convenient for your schedule.
Have a listing Fulfilled by Merchant.
Fulfillment by Merchant can give you the total convenience when it comes to selling on Amazon. With this, you will be able to create your own listing of products on Amazon or you can have an existing listing already. You can also manage customer service and take charge of the packing and shipping of the products.
But for you to use this, you need to know that you can do so in as little as possible. The main purpose of this is for you to have an active backup for your inventory in case of out of stock moments.
Fulfilled by Amazon or FBA listing.
This is even more convenient of Amazon such that you can be the seller and let the rest be handled by Amazon’s fulfilment centres. You don’t have to pick and pack your items to ship because Amazon will do it for you. They also handle all of the basic customer services that your business might need.
You can only use this method though if you want to have a convenience like no other in the process of online selling. This is definitely important for those who need to main MAP pricing because with FBA, you can set the price.
You can use this seller central platform too. But you should know that when you do this, you are not selling on Amazon but you are selling to Amazon. They also have the need to acquire some more products and that can be from you and sell those items themselves. However, there are some myths that you need to concern yourself when dealing with the Seller Central. The myths say that the Amazon will steal your product and that it can lower your margin. But these are not really true.
You use this Seller Central when you are willing to leverage the customer base of Amazon without Amazon having a segment on your business.
Learning Materials for Beginners
Amazon itself is offering its own tutorials and training for beginners in the platform.
This is where you can actually gain insight on what is being done when selling on Amazon marketplace. This is comprised of instructional videos in which you definitely can learn a lot.
This serves as your virtual coach in selling on Amazon. This offers personalized recommendations so you would know what to do when you’re there.
With this services of Amazon, you can also have an idea on the selling plans and fees that you are going to have, how to use an add-a-product, an introduction to selling coach, how FBA really works, and intro to seller fulfilled shipping.
There is also another learning material on how to sell on Amazon by Damir Serbecic. He focuses on teaching the Amazon FBA Basics for Beginners for FREE.
This is also another great site that is filled with lessons on how you can take advantage of Amazon when you sell on its platform and how you can earn your own profit.
Here are some more of the learning materials that you need in order to learn more about the selling on Amazon and be successful about it even if you are just a beginner.
How to make money on Amazon in Australia
How to Prepare to Sell on Amazon FBA in Australia
Amazon FBA Australia – Which Fulfillment Company To Use in Australia
Amazon Australia – Prime for Amazon Sellers
Amazon Infiltrates Australia—How Retailers Can Take Advantage
Can You Do The Genesis (Fulfillment by Amazon) Training in Australia?
Legal requirements for selling on Amazon
Before you decide on selling on Amazon though, you should pay attention to the following:
Product detail page rules, Shipping policies, Policies and agreements, Selling policies, and especially, the Prohibited seller activities and actions as these can be the best guides from Amazon itself that can definitely suffice your need for information on the legal requirements for selling on Amazon.
These are the facts that have been gathered as a guide for you on how to sell on Amazon for beginners. The tips presented in here prove to be effective and practicable in the use of Amazon platform.