Optimize blog posts for SEO the right way. If you have been blogging to bring more eyes to your website, then pat yourself on the back—you are on the right track! The art of blogging, as a good start to establishing your presence online, may no longer be fresh in the SEO world. However, even with your amazing and superb-quality articles, you will still find that only a few people are visiting your site and reading your posts. What have you been missing out? If you believe there could be ways to boost your blog posts further, then don’t stop reading. This article will show you 5 fail-safe ways to optimize blog posts for SEO.
Keyword research is basic.
Doing keyword research is a must-do in optimizing your blog posts for SEO. It, basically, helps you discern what types of topics will attract your audience. In every article you write, keep in mind to include a main keyword or two, with some related secondary keywords. Ask yourself what words or terms do people search for and how often do people search for such terms. Discover some free tools and resources to help you improve your own website.
Enhance your post titles.
Choosing a good title for your blog posts is the next important step you should take. The title of your article is the first thing your audience would notice, so you should make eye-catching ones to attract more audience. Read this article and find more ways of finding your niche audience to optimize blog posts for SEO.
Incorporate your keyword in your URL.
Another essential location to introduce your intended keyword is in your page URL. Though there have been debates on whether this is actually effective, SEO expert Rand Fishkin states that putting keywords in URLs is still a solid concept.
We recommend personalizing your URL before publishing. If your blog post is about choosing the best shampoo for your dog, your URL should be more or less like this: www.dogsite.com/blog/dog-shampoos.
Insert pertinent internal links and connect to authority sites. Links—internal and external—provide great benefits in SEO. Internal links will help your audience stay engrossed in your website as they will keep on jumping from one page to another. External links, on the other hand, make your articles more convincing and give your site credibility because they lead your readers to your references. One important tip for this: choose authority sites.
Insert videos and images. There are types of audience that are more drawn to images and videos. These are the visual learners, and they take roughly 65 percent of the audience population. The numbers alone would already make you want to check for relevant videos and photos for your next blog posts. Watch this video tutorial on how to embed images and videos in your blog posts.
Your blog is the lifeline of your website. Review your blog posts and check on areas that probably need improvements. If you want help in generating more leads and web traffic, contact us today. Our team will be happy to help your website stand out!
For more tips on how to improve the SEO for your blog posts, watch this video from expert Neil Patel.